Naan Pollathavan
Naan Pollathavan
There is a family residing near by our office. his son is in +1 . he made a hunger strike demanding a new bike (ROYAL Enfield Bullet -350 CC) . Though his father was not accepted to the idea -as usual mom's succumb to the circumstances and forced his dad to get him the new beast he demanded.It is not only this boy, there were numerous two wheelers of same kind i can see plying across the roads-across all the districts of tamilnadu, either students or working professionals or enterprise owners too. what made every one looking for this one.. i was thinking over it...
few days back while swapping channels- came across a movie by name " POLLADHAVAN"..started googling the plot of the same.
There were 4 films which had hit screens on 1980 Deepavali .All are noteworthy films from veteran directors
1. Varumayin niram sikkappu (K Balachander- Kamalahassan starrer)
2.Nizalgal ( by bharati raja)
3.Moodu pani ( Balumahendra made it on based oh PSYCHO of Alfred Hitchok)
4.Pollathavan
this film became a run away success and also consolidated position of super star as Numero Uno .(in the Kamal Vs Rajini race then)
when other three films had rich content and beautiful narration how this poorly crafted film became a number 1 in deepavali race?
.
During our college days-- we had learnt that The Marlboro cigarettes --which were initially released with pink bud with tagline even woman can try - repositioned itself as the - marlboro man the macho man - made the brand as No.1 in the world. so thought it was stroies of 1980 s . and rajinikanth in phenomenol in touching the right chords of that generation which was grown up in 1980s who demanded a rugged and rustic outlook
with the advent of globalization , ITES ,BFSI five digits and six digit salaries were made possible, men became well groomed.. and that fuelled brands lilke adidas, nike, VH, Lp...etc which were aspirational ones of 90 s kids.
how ever the marlboro man was sleeping inside our minds waiting for a time to make his presence felt.
The cigarette with its own health issues became reduntant of time found a easier replacement with the beards and the horse -the traffic police in chennai metro can't afford to permit in chennai roads got transformed as the ROYAL ENFIELD BULLET
Long live the macho man
though times had changed, income levels had gone up giving better standards of living,concept of gender equalities had changed etc .. the men are really men .
Long live the macho man..
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